BRand Design

The idea behind this project was to create a compelling visual brand identity and stationery materials. This project helped me push the boundaries of what I thought I was capable of. I needed to come up with creative solutions to solve design problems that I was not fully capable of achieving with the skill set I had at the time. I relied on my ability to seek out additional information to supplement the course material. I found information on youtube, blogs, and Adobe’s website to work my way through the project. I love learning new software and different programs and am never afraid to step up to the challenge of going in blind—I almost enjoy it. I learned how to create stationery materials with original graphics and additional content to create a cohesive design to communicate my brand. I was able to expand on my skill set with Adobe Illustrator and  Photoshop throughout the design process.

Branding Materials

Promotional Poster Design

The full graphic style manual can be found here.

Final Graphic Style Manual